Heritage Hunt 2015 is a non-profit community event organised with the aim to:
1. Reverse neighbourhood decline
2. Highlight the heritage and culture of the place before it is lost or crowded out by development
3. Rekindle the community’s pride for their heritage and culture
4. Bring together local community groups and businesses for a common goal
5. Help independent local businesses (especially traditional businesses) to evolve and adapt to sharply increasing rental prices due to abolishment of Rent Control Act and assist them to compete with large shopping malls
6. Encourage neighbourhood spirit and walkability